The $27 campaign donation is low enough that even economically struggling citizens are willing to put up that much of their hard-earned money but it is enough to allow us to compete with a typical campaign funded by wealthy individual donors and special interest groups.
The significance of the $27 donation is that this is a people-powered campaign!
Spending $27 is a small price to pay for government integrity, but it is a lot of money for people in a society where people are struggling to make ends meet. Lisa McCormick refuses to take big money because cash already has too much influence in politics.
This bold demonstration shows that New Jersey is not for sale. We will succeed without huge donations from super PACS, lobbyists, Wall Street and political insiders. We reject the idea that money matters more than your vote. Without you we cannot win but if everyone chips in some money, time and effort, we can save democracy!